LightAds
Meta OAuth Marketing API ads_read read_insights

Facebook / Instagram Ads

Preparing Meta Ads as a separate channel: ad accounts, campaigns, ad sets, ads, creatives, placements, insights and read-only recommendations.

Meta is prepared, OAuth route is next

Meta Ads scan setup

Live scan needs app credentials, OAuth route and ads_read/read_insights approval. For now we lock the data model and fields.

Data to store for Meta

  • Ad accounts, campaigns, ad sets, ads, creatives and delivery/configured/effective statuses.
  • Insights: spend, impressions, reach, clicks, CTR, CPC, CPM, frequency, results, actions and ROAS when available.
  • Breakdowns: placement, platform, age/gender, country/region and creative fatigue signals.

Meta Ads scan model

Campaigns-
Ad sets-
Ads-
Creatives-
Spend-
Reach-
Results-
CTR / CPC-